Yo Momma Monday: Stefanie Schiada

yo momma monday

Stefanie Schiada, 36, is a home design blogger who started the very popular Brooklyn Limestone in the midst of her recent home renovation. She is a world traveler who calls Brooklyn, NY her home and she is mama to a beautiful one-year-old named Agatha Grace.

Stefanie started Brooklyn Limestone to document the renovation of her 100-year-old limestone in – you guessed it – Brooklyn. Now, her blog includes entertaining, design, travel and decor. Since Stefanie does not receive her primary income from her blog or graphic design site (she works in finance), she keeps the blogging to the weekends.

Stefanie admits that she never wanted to add a personal side to her blog. She was simply going to document her renovation, post some photos and hopefully make a photo book out of it when she was done. Two years later, she finally showed her “mug” and more personal details about her and her family.

Stefanie and Agatha at Agatha's first birthday! Photo taken by Stefanie's brother.

Stefanie and Agatha at Agatha’s first birthday! Photo by Stefanie’s brother.

Before she moved into this house, she and her husband lived in a much smaller house and did room-by-room renovations. Now, she “just takes a lot more photos.” Stefanie says she has been interested in the DIY process for as long as she can remember.

“I think I’ve always been a little on the cheap side which definitely makes me ask the question “can I do this myself?” and “can I do it better?”.”

Stefanie says she gets her inspiration from all the places she visits, and trips to the home improvement store can also get her creative juices flowing. “Sometimes a pile of wood can really spark the imagination.” She also searches for items that she knows she won’t tire of quickly.

Just a little snippet of the renovation that was done. Clearly, she doesn't mess around! Photo taken by Stefanie Schiada

Just a little snippet of the renovation that was done. Clearly, she doesn’t mess around! Photo by Stefanie Schiada

“While I always seem to have one project or another going, I don’t really want to have to change things out unless I’m in the mood.”

The experience Stefanie has with being a tourist – mixed with her knowledge and love of her city – has led her to create a downloadable one-day tourist guide for people who are visiting Brooklyn. Now, this was back in 2009 so I’m sure some stuff has changed, but it’s definitely worth checking out if you are going to be visiting.

In fact, she loves her city so much that she had a hard time picking just one thing that she loves the most about it.

The beautiful house when the decorated it for the holidays. So magical!

The beautiful house when the decorated it for the holidays. So magical! Photo by Stefanie Schiada

“If I had to pick a favorite its having the variety of choice here in eating and shopping.”

And in all of her travels, Stefanie says that her safari in Africa stands out from the rest, and says it’s hard to compare it to any other destination. Stefanie has even taken on the daunting task of traveling with her daughter – something I have yet to do.

“I’m a pessimist so the reality is much easier than I imagined.  Obviously so much depends on the temperament of the baby and the parents but we have found that its not that different than spending time with her in a restaurant or any other public place.  The key is just to GO!”

Asam Church in Munich, Germany

Asam Church in Munich, Germany. Photo by Stefanie Schiada

As a new mom, Stefanie wrote a post titled “Things I Wish I Knew Before Bringing Home Baby,” and man, could I relate. That post hit so close to home that I felt like I wrote it, and it is actually what pushed me to contact Stefanie about the interview. If you are a new mom, or you have been one before, you should read this. Trust me, you will have yourself a good laugh.

“My advice would be to not be so hard on yourself.  I think our generation of parents put this incredible burden on ourselves about creating the absolute perfect environment for our children (breastfeeding exclusively, organic only diet, educational toys, etc.) that cutting yourself any slack at all (no matter how much you are trying!) feels like a big failure.  

I know I cried many tears on countless subjects (especially about nursing!) that seemed absolutely crucial at the time but even  with just the little time I’ve had to think about it, its just not that important in the scheme of thing.  Its hard to remind yourself you are doing your absolute best and you are allowed to enjoy it too.”

Photo from Agatha's Christening Party, which Stefanie styled. Photo by Stefanie Schiada

Photo from Agatha’s Christening Party, which Stefanie styled. Photo by Stefanie Schiada

Stefanie recently planned her daughter’s first birthday and shared her experience and photos from the party on her blog. Since it was smack-dab in the middle of winter, and they live in New York, Stefanie came up with the “Baby It’s Cold Outside” theme, and beautiful decorations that fit perfectly with the theme.

“Don’t be ashamed to go over the top!  I love parties where you can see the host put a lot of time and effort into all of the elements and didn’t take the easy way out.  As a guest, it feels like you are part of something special.”

Thank you so much Stefanie for participating in this series! You can find photos from her travels and get tips here, and you can find party ideas here.  If you are looking for home renovation and design tips, just peruse all over her blog! And don’t skip this About page – it’s where she shares a lot of her tips and answers FAQs. Want an overload of inspiration – and adorableness? Check out her Flickr!

If you enjoy this series and would like to be a part of it, or know someone who should, please leave a note in the comments or connect with me on Facebook, Twitter, Google +, Pinterest and Instagram. Next month, I will be talking with Karen LePage of One Girl Circus!

My Creative Business Journey: A Manifesto

NEW YEAR

For the last month or so, I have had big plans of what I would write in my New Years post. It was going to be a series, and I would be organized and have a lot of projects I would unveil and so on. But as it goes, life got in the way. And here I am, typing my final New Years post at 9:40 pm on New Years day. I’ve always done things a little whacky though, so this isn’t too far off.

I started my blog in 2012 and they say it takes two years for to run a successful business. When I started the blog, I never thought of it in the business mind. It was a fun way to share my adventures in becoming a new mom and a stay-at-home one, at that. Now that I have come to the realization that this could very well be a successful creative business, and it was this blog that sparked my idea of an online art collective, and it was through this blog that I found so many DIY projects that ultimately led to my other creative business, Sweet Mariposa, that I now run with one of my closest friends.

So, this is what I have planned for my creative business(es) this year:

  • Blog: While I do not see my blog as a “business” right now, it is where I plan to go. I have seriously given it some thought, and I know I could use this to do a lot more. Share more small businesses and stories of beautiful mamas who started their own businesses from a very small corner of their homes. Share more inspiration of how live a simple and healthy life. I am planning on getting some awesome sponsors this year, and promise to never accept profit or partnership with a company or person I don’t believe in.
  • Baby Burrito Collective: I really love where this is going. This year is all about getting more people involved, and promoting more. We just added a directory so now artists can list all of their services. Helping promote the work of my members gives me ideas of how I can promote my own work. I just love the idea of a collective – all working together to help each other achieve the same end result.
  • Sweet Mariposa: Finish all of my projects and list them. Get our Facebook going and pick a craft fair. Finally, I want to find a retail spot where we can set up shop. I’ll be moving soon so where I want to set up a space by where my friend lives, and one by where I will live. We’ll see where it goes from there.

With all that in mind, my creative business manifesto is to hustle. To take all promoting opportunities I can and to make things happen. I have all the tools I need – a supportive family, the flexibility in my schedule, and the motivation. Now I just need to put it all into motion and see where it will take me! Since nothing really came into fruition until 2013, I’m going to give me until 2015, and then I may have to move on – depending on where I am.

While I know every situation is different, and some businesses take longer than others to thrive, it’s not just about me. It’s about our family and everything I’m doing is to help support all of us. So, if it’s not working out, then it will have to be placed on hold until I am at a place where I can give it a go, again.

Have you set goals for your creative business this year? What’s your manifesto? Share in the comments and on Facebook, Twitter, Instagram and Google + with the hashtag #creativebusinessjourney. Find more creative business inspiration on my Pinterest!