Meet the Maker: Amy Cluck-McAlister of Amy is the Party

meet the maker amyAmy Cluck-McAlister, whom I met two years ago when she donated some wonderful handmade jewelry to a fundraiser I was organizing, is a creative force to be reckoned with in the Sacramento indie community. She runs Amy is the Party, where she shares party styling ideas, DIY projects and the places and people she loves in Sacramento. She is also the founder of IndieSacramento – an online gathering of local creatives. She also happens to be doing all the behind-the-scenes design work on my new blog platform, which will be launched next week!

Today, I’m so pleased and honored to share a little more about her!

First, tell us a little about yourself!

Hello there, I’m Amy! I am a web designer with a passion for parties, decor, and desserts.

Some might say I was born in the wrong era. I believe in home cooked meals – in thank you cards – in baking from scratch. I strive to be the “hostess with the mostess”. I couldn’t agree more with Julia Child when she said “A party without cake is just a meeting” – although I think it’s perfectly fine to substitute cake with cupcakes or pie (or whatever dessert you find fitting). I also believe in creating memories – special moments of time that your friends and family will carry with them, long after the celebration is over. I believe in celebrating everyday with the little bits of joy that living creatively can bring.

As a blogger, entrepreneur, and web designer, I have been involved with both the online and local crafting community for several years.  A socially awkward socialite, I spend my free time supporting small businesses and events in my hometown of Sacramento, CA. I also enjoy searching for vintage treasures and indulging in the shenanigans of my husband and two cats.

Image Credit: Amy Cluck McCallister. DIY Tassel Necklace and Bohemian Bracelet. Click the photo for the full tutorial.

Image Credit: Amy Cluck McCallister / DIY Tassel Necklace and Bohemian Bracelet / Click the photo for the full tutorial!

How did you get into graphic/web design?

I took a commercial art class in high school. We mostly made posters and learned calligraphy but I knew that I wanted to use my artistic skills for advertising or something along those lines. I took a few graphic design and beginning web classes at American River (Community College) while getting my general ed out of the way. By the time I graduated, I knew I was specifically interested in designing for on-screen (computers). The closest degree program that Sac State offered was Graphic Design so I stuck with that for a year until I saw that a new Multimedia program was being added. I quickly changed majors! The Multimedia program sort of focused on making interactive CDs, which isn’t a really a thing nowadays. It’s hard to predict the direction technology will take us! When you get into something like graphic and web design, you have to be flexible and you have to continually educate yourself on new techniques.

What about entertaining and DIY’ing?

Both my parents and my grandmas on both sides were into DIYing different things. I grew up making handmade Christmas gifts and baking dozens of cookies for the neighbors. I lived for holidays and family get-togethers. I didn’t think about it much, plus I don’t think it was considered cool to be into domestic stuff when I was younger. After graduating college, I started to get back into crafting a bit. Then I started finding all these people online who were into making items that were actually trendy and I felt really inspired. This was about 10 years ago when sites like Craftster and GetCrafty were just starting.  I jumped right in and started making and selling jewelry. I gradually started to gravitate towards party planning since it incorporates all of my loves: baking, dessert styling, decorating, DIY, and graphic design.

What pushed you to start your blog?

Finding other people who were making crafts and selling them really inspired me. It seemed like a lot of those people were starting blogs and I wanted to be a part of it too, not just to show off what I was making but to show off what other people were making as well.

Photo Credit: Amy Cluck-McCallister / DIY Hostess Gift Tags / Click the Photo for the full tutorial

Photo Credit: Amy Cluck-McCallister / DIY Hostess Gift Tags / Click the Photo for the full tutorial!

What is your creative process like?

I come up with ideas, scribble them on post-it notes, lose the post-it notes, forget some of the ideas, and don’t have anywhere near enough time to follow through with all the ideas that I don’t forget about! Occasionally, I actually get to follow through on something. I’m an impatient crafter but I’m also a perfectionist. Sometimes I forget to enjoy the creating process because I’m so excited to get to the end result.

What inspired you to start Indie Sacramento?

A couple national craft shows (Bazaar Bizarre and Renegade) popped up that were different from any craft show I had been to before (“not your gramdma’s craft fair” as they would say). The vendors made trendy items that I would actually wear or display in my home. Both shows were located in San Francisco (as well as other cities) but not Sacramento. I had started networking with local crafters and I knew we had enough local talent to put a show like that on here so I started IndieSacramento.

I felt like IndieSacramento was a pretty successful event, but it was also A LOT of work and a lot of stress. I decided that an online collective of local crafters was the way to go so I quit holding craft shows and choose to expand the website instead. Of course, now I have other ideas of what I’d like to do with the site but there never seems to be enough time!

How do you feel about the creative community in Sacramento?

I’m really proud of how our creative community has grown in recent years. It wasn’t so long ago when we were in need of a venue for “alternative” crafters and artists to sell their goods at. Now we’ve got all kinds of events like the Indie Craft Fair and GOOD, just to name a couple. I’m also really impressed with the amount of networking I’ve noticed among talented individuals in different industries – we’ve got bloggers and crafters, boutique owners, restaurateurs, photographers, event planners, etc. all working together to promote each other to put on awesome events together.

Photo Credit: Amy Cluck - McCallister / Amy's DIY Wedding / Click the photo for the full details

Photo Credit: Amy Cluck – McCallister / Amy’s DIY Wedding / Click the photo for all the details!

Favorite places to get your supplies (craft, party, etc) in town?

Wrapped All Up is a really fun warehouse type place that carries every kind of ribbon or wrapping you could want. The Paper Garden is a great place to get inspiration for paper crafting – plus they also carry some fun washi tapes and baker’s twine that you can’t get anywhere else locally.

If somebody wanted to start working on DIY projects, where would you tell them to go first?

There are so many resources, it’s hard to say! Brit.co is one of my recent favorites because they feature a variety of trendy and easy projects. I would also suggest joining a crafty forum or two. Cut Out + Keep is one of my favorites. You can check out other peoples projects and tutorials, network with people, and upload your own projects.

My husband and I just bought our first home (yay!) so I’m sure amy is the party will start featuring more home decorating projects (just like I started featuring more wedding related content before we got married). I think my blog will always branch out to fit my current interests, as long as it’s still related to entertaining and creative living.

Click the photo for the full DIY

Click the photo for the full DIY!

My plan is for IndieSacramento to include small businesses of all types, not just crafters. It will be kind of a directory for people to shop local and to find unique and fun businesses to support.

You can find out more about Amy and all the awesome things she’s doing at Amy is the Party. Want to be featured in Meet the Maker or know a special someone who should be featured? Leave a comment here and connect with me on Facebook, Twitter, Instagram, Google + and Pinterest!

Things Worth Celebrating

ThingsWorthCelebrating_700pxWhen I signed up for the Things Worth Celebrating Community Blog Tour with Petit Cadeau, I was racking my brain for things that would be worth celebrating on my blog. I ultimately decided that the little things we celebrate every day (like when Cecilia naps for longer than 30 minutes, or she eats all of her baby food) just wouldn’t make the cut, so therefore – I didn’t really have a lot to write about.

Then, we rented Dallas Buyers Club last night – it’s about a cowboy who found out he had HIV and eventually exploited the relationship between pharmaceutical companies and Doctors. It’s crazy to imagine that this was a true story, and I knew how much I was into it, because for once – I didn’t fall asleep in the middle of it, even if it was way past my bedtime. It got me thinking, there is something worth celebrating and it happens every day – life!

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I’m in the middle of so many things that haven’t come to fruition yet, but I hadn’t yet realized how wonderful it is to be involved in so much. I didn’t realize how lucky I was to stress about school, to worry about if my businesses will thrive or not, and how unbelievably happy I was that the only thing I have to worry about with my daughter is if she will sleep good for me and eat her food.

I don’t have to worry about living with something that is slowly killing me or anyone in my family. I don’t have to worry about medications, or where my next meal will come from. All the things I have to worry about are good things. They mean progress, and they mean that we’re doing alright.

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The other night, I was banging my head on the table and eating as many Samoas (I will never refer to them as Carmel Delites) as I could possibly shove in my mouth because of my project for school. I was making a DIY photo box for school and I suddenly realized how useful this will be to me, and instead of fighting it so much – I should embrace the lesson and take all from it that I can. I should celebrate the fact that I’m in school, learning about a field I hope to work in for a long time.

Another school assignment I did that I loved

Another school assignment I did that I loved

And as stressful as house hunting can be, I’m happy and grateful to have a home to hunt. We should be embracing the hunt, not fighting it. This will be the home that we will raise our family in, where we will make memories that will last forever and a place that we can make – and call – our own.

And finally, even though my businesses are not thriving right now, I should be grateful to have the opportunity to start a business from home. I should be celebrating the fact that I have a supportive boyfriend and family who make it possible for me to do this. I should be more fearless with my business choices, and I should make the most of it. Take this time to focus on making a prosperous life for me and family. I should definitely celebrate that I am working with one of my best friends. Not a whole lot of people can say that.

IMG_0768So, today I’m celebrating the good worries and the good stresses. Because they mean forward movement. I’m not saying that I will never get stressed out again. We all do. It’s a part of life. But instead of being stuck in that negative place, it’s always good to think about what worries and stresses you, and see the good in it. Because, for the most part, there’s always good in it.

Coffee and Muffins

coffee and muffins

Last weekend, my mom and I embarked on a new challenge. We must avoid all drive-thru eateries for an entire month. This wouldn’t be difficult for me, but I have a secret addiction to drive-thru Starbucks. Because sometimes when we’re on the road, I need a coffee. And almost all the time, I don’t want to have to lug my daughter out of the car and then back into the car to get a simple coffee.

The thought of walking to a little, hidden gem of a local coffee shop is a beautiful thought, except for the fact that I live nowhere near one. When I lived in downtown Sacramento, you could just turn in any direction and point, and a coffee shop would magically appear. But this is not the case.

So, it’s time to broaden the horizons. Since I will be more dependent on my at-home coffee-making skills more than ever, I’ve come to a conclusion. It’s time to stock up on some coffee from rad coffee shops when I come across one, and then get some rad travel mugs.

Photo from Mugoos

Photo from Mugoos

First of all, I love Mary Tyler Moore. I used to watch that show on TV Land before all my of childhood shows somehow wound up there, and before there was a DVR. This coffee mug not only brings a smile to my face and brings back memories of no responsibilities, it’s also kind of a perfect quote for my life right now. This ceramic mug has a plastic lid and is double-insulated. MC Simon, who made the mug and runs Mugoos, is a mama-of-two who was welder before running her own handmade ceramic shop.

Photo from Heartbreak Coffee

Photo from Heartbreak Coffee

Heartbreak Coffee is not actually local, but I read about this online coffee shop on Design*Sponge and I fell in love with the story. She brews and sells everything from her kitchen, and the first comment on her Coming Soon post was from her mom. I mean, come on.

So, I think this would be a great time to start reviewing different coffee shops – both local and online.

And what goes better with coffee than…

IMG_1458MUFFINS!!!

I used a recipe from The Granny Girls for these apple blueberry muffins and they were delicious – and good for you! I count them as a success because my boyfriend – the enemy of all that is health food – even enjoyed them. My muffins tend to be dry, but these were simply delightful. Moist (I know, I hate that word too), and every bite was filled with fruit.

The ingredients are below and you can get the full recipe here. I’m thinking of adding bananas next time (like, tomorrow).

  • 2 cups whole wheat flour
  • 1/4 cup turbinado sugar
  • 2 teaspoons baking powder
  • 1/2 teaspoon baking soda
  • 1 teaspoon cinnamon
  • 1 cup raisins or currants blueberries
  • 1/2 cup chopped walnuts
  • 1 cup apple juice (I didn’t have any so I used almond milk)
  • 1/4 cup maple syrup
  • 1/4 cup apple sauce
  • 1 tablespoon canola oil
  • 1 teaspoon vanilla extract
  • 1 large egg, beaten (or 2 egg whites)
  • 2-3 medium apples, unpeeled, finely chopped (or grated)

What healthy steps are you taking? Share them in the comments and on social media. If you are writing about it, share the post with me! I would love to help motivate each other!