Local love: Farm to Glass – A preview

On September 9th, Beers in Sac will premiere Farm to Glass, a short film brewed up by Ted Rozalski, Scott Scoville of Beers in Sac, Victoria Suan of Brew Wave and Mike Brennan of Brew Ferment Distill to bring awareness and exposure to bringing hops back to California.

Prior to prohibition, California was a major producer of hops, specifically the greater Sacramento region. Now, however, the demand for craft beer is far greater than the supply and craft brewers are sourcing their hops from outside California.

Julien of New Glory Brewing and Chris Powell of Jackrabbit Brewing, both craft brewers, brought the hop shortage issue to Rohit Nayar of RoCo Wine, a bottle shop in West Sacramento. Rohit talked with his longtime friend Jaspaul Bains, who works at his family’s 200 acre peach farm in Yuba City, and United Hop Farm was born.

Photo Credit: Nzube Okemiri / Beers in Sac

Photo Credit: Nzube Okemiri / Beers in Sac

In talking about what inspired the documentary, Scott says “we wanted to be a part of reestablishing this region as a major hops producer, bringing locally sourced ingredients back to the Sacramento Valley and into the hands of our brewers. We wanted to highlight the local breweries quest for hops from local farms, and follow their journey from farm to glass.”

Filming started in July and just finished in late August. Scott says that Rohit opened their eyes to hops growing in this region and was the biggest influence in making the documentary.

“Likewise, Victoria Suan of Brew Wave is an incredible videographer, and without her dedication and hard work, this would never have seen the light of day,” Scott adds.

Photo Credit: Nzube Okemiri

Photo Credit: Nzube Okemiri

There are under 100 total acres of hops farming in California right now, and Scott says they are hoping that this will bring more exposure to breweries and farms alike – sourcing locally, pushing demand and delivering on what has become a consumer request.

“People want local, people want fresh, and Sacramento can be the leaders on producing the best hops, not just in California, but anywhere,” he says.

The film also features New Helvetia Brewing, Ruhstaller Beer and Oak Park Brewing, River Delta Hop Farm and Putah Creek Hop Farm. The premier starts at 6 pm at New Glory Brewing and tickets are $25 in advance. Visit http://beersinsac.com/premier/ to purchase your tickets and use promo code “10off” to get 10% off your tickets. The price of admission includes:

-Premier viewing of “Farm to Glass” Short Film Documentary

-Dinner from CaliLove Food Truck – Burger & a Side

-Commemorative Pint Glass

-16 Ounce Pour of Special Release Beer

-Beer Infused Caramels from Rebel Confectionery & Jams

-1 Raffle Ticket for Prize Giveaways

Photo Credit: Nzube Okemiri / Beers in Sac

Photo Credit: Nzube Okemiri / Beers in Sac

There will also be multiple screenings throughout Sacramento’s Farm to Fork Celebration (Sept 13 – 28), dates and times are yet to be determined. They are also working on an informative Farm to Glass CA website and any questions regarding sponsoring land, hops for home brewers, visiting farms, or farm events can be directed to info@beersinsac.com

Share the original post on the Beers in Sac website using #beersinsac for a chance to win 2 VIP tickets! Winners will be picked at random.

Check out the Facebook page for Farm to Glass and join the movement! What’s your favorite craft beer? Share in the comments and connect with me on Facebook, Twitter, Instagram, Google + and Pinterest!

Meet the Maker: Rosaura Unangst

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Photo by Carmen Salazar Photography

While many may view Instagram as simply a photo-sharing app (that is, after all, what it is), I love that I have actually made a handful of connections on there – whether it’s finding a new person through comments or through something of theirs that someone else has shared – and I love it even more when that person happens to live in my town.

Rosaura Unangst, 26, lives in Midtown in Sacramento and runs Pigment and Parchment, her hand lettering and watercolor business. She designs for weddings, graduations, babies and more. She also sells prints and holds watercolor and lettering workshops in her studio in Midtown and around California. I am so happy to be sharing just a little bit of her story today.

What inspired you to start hand lettering, when did you first get into it? I’ve hand lettered since pre-school! I dabbled a bit in graffiti style in high school (mainly due to a big crush I had on a very talented artist named Vlad) but I think when I was 19 and a sign artist at Trader Joe’s that’s the first time I really started upping my game.

What were some of your first lettering projects? The first I vividly remember was making a sign for a Sadie Hawkins dance in graffiti lettering. (Again- that art nerd crush I had)
What pushed you to start your workshops, and what have you learned from them so far? I have done informal ones with family and friends for years and I was looking for a way to incorporate engaging with the community with my art business. It was a natural fit and is so much healthier for me (creating tends to be very isolating & as much as I like solitude I don’t want to become a total recluse). I’ve learned how therapeutic and universal creating is. I’ve always known this to be true for myself but after hearing countless people say how relaxing it is as they leave my workshop I’m on a one woman mission to get this message out there to everyone.
How much time do you spend on creating vs workshops vs businessy stuff? It really depends. There has to be balance between both which can be hard because I only want to create and host workshops but half the time I do have to promote, set up listings and websites, deal with printing and other businessy stuff. A goal of mine is to get an art agent so they can deal with that & I can focus more on making!
P&P Workshop

Photo by Lacey M. Carroll

How do you best manage everything with your caretaking job and personal life? There’s no perfect balance. That’s a myth. It’s all a work in progress and correcting when any one thing is taking over too much time. In the past year or so I’ve been a lot kinder to myself and allowed myself to accept I can’t do it all and that’s ok. Instead I focus on what I have accomplished and that leaves me feeling more empowered to haul ass again the next day!

Favorite place you’ve hosted a workshop so far? My in-laws’ patio overlooking Hermosa Beach. Life doesn’t get any better than when you can smell salt in the air.
What does your studio look like right now? A bit messy always but there is order in the chaos- not that anyone else would know it but I’ve got a visual memory and know exactly where everything is. It’s a lot better in our current home than ever before because I’ve got a swivel door that used to be a Murphy hideaway bed in the 40s and now houses all my crafting stuff and props. There’s a vintage bar cart with more of my fine art supplies, a rolling desk that doubles as a mini photo studio, a long desk for the computer, giant scanner & giant printer, a bookcase with all my reference art books & my cat Elphaba’s corner of shame (her litter box complete with styled cat supplies).
What do you think was one of the best business moves you made to get you to where you are today? I wouldn’t call it a business move but it’s definitely gotten me where I am today… going to a clinic and getting help with an eating disorder last year. Therapy taught me about living in the present, confidence, self worth, creating a life I choose and so much more. There is a reason my past art businesses and ventures weren’t as successful in the past and I think my personal life and issues were absolutely holding me back. Learning to take care of myself has not only done wonders for my personal life but it has everything to do with how I put myself out there as an artist today.
How do you motivate yourself every morning? Hm… Jasmine tea or fresh ground drip coffee. In truth- every morning I wake up to likes, comments and new followers on Instagram and though I don’t need validation from that I also can’t say it isn’t motivation to get moving on creating more awesome stuff. It’s really the comments every once in a while from a person really touched or inspired by my artwork that gives me enough motivation for a week. 
P&P art

Photo by Lacey M. Carroll

What do you do if you need to unwind? I mindfully do dishes (warm water & I splurge on the good smelling soap from Method), errands (surprising but they get me out of the house and walking around while not completely taking a break from life- two birds one stone!), play board games & go watch art house films with my husband Nathan.

Who are your biggest inspirations? My contemporaries- Katie Daisy, Lisa Congdon, Emily McDowell, Anna Rifle Bond & Molly Jaques. Talk about a power house of kick ass women. Earlier Inspiration- Frida Kahlo, Judy Garland, Vincent Van Gogh, Mid Century Design, Old Musicals

Favorite books on creative lettering? The bible is Creative Lettering by Jenny Doh (which I’m contributing to the sequel!! EEK!) Modern Calligraphy is a good resource too. I’ve got a few others but honestly just absorbing lettering from back when all advertising was done without the use of computers is where a lot of inspiration of creative lettering comes from.

Best/scariest thing about running your own creative business? The best part is I know I’m doing the thing that I’m best at. I am contributing to culture. Art is connecting to humanity on a level that strips away all the bullshit. The scariest part used to be not being seen as having a real job by lots of people- but now that I’ve made my peace with that I’d say the scary part is probably dealing with all the businessy stuff. I am learning, I am figuring it out slowly but surely but it doesn’t come naturally to me

Favorite thing about what you do? There is a certain pride and joy when you make something from nothing. To sum up & show off my musicals nerdiness- “The opposite of war isn’t peace. It’s creation.” (Johnathan Larson- Rent) Art connects you to other humans on a level nothing else can reach.

What has been one of your favorite projects/commissions that you have worked on? Oh that’s a tough one. A full room Peter Pan mural always had a special place in my heart. I’ve always encouraged people to never grow up.

suitcase

Photo from Rosaura Unangst

Best business advice you’ve received? Be yourself. Be authentic. Cuss if you want to. (Thanks Carmen & Dena!)

What kind of projects do you hope to work on next? Custom wedding suites that really tell the story of the couple. I’d love to do some more murals- it’s been a while but it’s like riding a bike. I’m bringing back the funky portraits I used to do- some of those would be fun!

Dream place to host a workshop? India. I’d want to cohost and start with someone teaching us the process of learning about pigment and making dyes and paint, then end with using the paint and/or dyes we just made to create art! Essentially the ‘farm to fork’ version of a workshop.

What advice do you have for people who are just starting their creative businesses? Be careful with spending a lot of time looking at what other people are creating. Of course you have to a bit to get a feel for what people are buying, charging and what’s already out there so you’re not offering the exact same thing. BUT! If you feel yourself being too influenced by other people’s styles or tastes and that starts to overpower your own aesthetic it’s time to unplug the computer and get back to your roots and your own eye. You’ll never please everyone. Own it. The people who like your style will like you that much more for not being the same as the mainstream offering.

thankyou

Photo from Rosaura Unangst

You can find out more about Rosaura Unangst and Pigment and Parchment by visiting her website, where she has a schedule of her workshops, links to her social media accounts (like her super cool Instagram) and details on her design services and pricing. She has printables for sale in her Etsy shop and her next workshops are in Santa Cruz on the 26th. There will also be a hand lettering workshop in Sacramento on the 31st.

I have a few spots open for Meet the Maker profiles this year so if you know someone who should be featured, let me know in the comments and connect with me on Facebook, Twitter, Instagram, Google + and Pinterest! Keep on creating!

Yo Momma Monday: Ashley Weeks Cart

yo momma monday

Meet Ashley Weeks Cart, 30, from Southwestern Vermont. She runs Cartwheel Farm with her husband James, and she is mama to two beautiful girls (Addison (Sunny) who will be turning five next month, and Courtland (Kaki) who is two and a half), a super mutt they call Hanna Banana, a puppy named Gladden, a potbelly pig named Penelope (“Penny” for short), a flock of five hens – Bunty, Edwina, Dora, Nemo and Ginger and an angel dog – their beloved three legged dog, Ursa Bear, who lost her life to cancer.

Before Ashley and James were introduced to the world of parenting and farming, they lived in Los Angeles and Ashley attended USC, where she received her MA in Curatorial Practices in the Public Sphere. She also ran a reusable bag business with her sister at the time.

Photo taken by Ashley Weeks Cart

Photo taken by Ashley Weeks Cart. Click the photo for the link.

After Sunny was born, Ashley and James returned to the East Coast to be closer to their families. Both attended College in the Berkshires, so they moved back to Williamstown, MA for the first two years, and that is when they decided that they wanted the rural life. So they bought a farm across the border in the Green Mountain State.

“James’ family had a farm growing up, and we really loved the idea of our daughters learning about where their food comes from and the responsibility and care that comes from owning farm animals and tending a vegetable garden. That was all possible with this little property.”

Photo by Theron Humphrey. Click on the picture for the link.

Taken by Theron Humphrey. Click the photo for the link.

Both Ashley and James are photographers and Ashley does freelance work on the side. Her introduction to photography began when she was just a kid, and would spend hours tooling away with her dad’s Nikon SLR. All of that playing and shooting paid off, because now she connects with her readers through her photography on her blog.

” I have albums of black and white photos of our pets and house growing up that I shot with that camera from back in 70s. It was totally a hobby, but it brought a lot of joy. It wasn’t until after college that I got back in to photography. I was working at another small liberal arts college that allowed me to take one course a semester.

Taken by Ashley Weeks Cart. Click the picture for the link.

Taken by Ashley Weeks Cart. Click the photo for the link.

I took a film photography class, and loved hiding out in the dark room and relearning how to really use a camera. When we moved to California we invested in our first digital SLR, and after our oldest daughter was born, James and I really began to want to better master our camera as we were amassing a slew of baby photos.

When we moved back east, I developed a great relationship with a local professional photographer and she really helped me take my work to the next level. I try to pick up my camera and shoot every single day. I learn something every time I do. Practice practice practice is the best advice I can give. That, and shoot in manual mode. Just do it. Your photos will be world’s better once you get a hang of it.”

Taken by Ashley Weeks Cart. Click the picture for the link

Taken by Ashley Weeks Cart. Click the photo for the link

Ashley started her blog Blog a la Cart when she was still living in LA and was the first of her group to have any children. With James working all day, she felt alone and overwhelmed, and she needed a creative outlet that would get her thinking about more than changing diapers and feedings.

“Honestly, I write about whatever inspires me at the moment – there is no real rhyme or reason to my blog content – that space is ultimately an outlet for me, so I write about and share what is most impacting me at the time. Sometimes is as simple as a room makeover, other times it’s more serious feminist issues that I’m struggling with as a parent/mom.

Taken by James Cart. Click the photo for the link.

Taken by James Cart. Click the photo for the link.

I try not to be influenced or alter my point of view to please anyone but myself since that space was born very much out of a need to better support myself. I love that people share in that space, but it’s ultimately about being true to my voice and story.”

Since Ashley has a full-time job, her photography and blog are both done on the side. They are  creative outlets for her, and while she admits it can be tough balancing family, work, the farm and her creative business, she loves what she creates and is grateful to have both there to supplement their lives.

Taken by Ashley Weeks Cart. Click the photo for the link.

Taken by Ashley Weeks Cart. Click the photo for the link.

“I have a truly amazing partner. I would not be able to do all I do without him in the mix, providing the balance and support that I need. He is the girls’ primary caregiver, and does the lion’s share of the cooking, cleaning, grocery shopping etc. This enables me to work a day job full time, and then come home and spend time with my girls and have meaningful family time, before spending my evenings editing photos for clients or writing content for the blog.

There is no way I would be able to keep everything in balance without James helping carry the weight. I think people don’t consider enough how their choice of life partner will be one of the biggest, most impactful decisions of their entire lives. People want the pretty wedding and storybook romance, but don’t often consider the long term weight of that decision. I feel very lucky to have been able to grow into adulthood with James by my side (we met at his 20th birthday party in college) – we’ve been able to make some huge decisions and changes together and we really compliment and balance each others strengths and weaknesses.”

Penelope. Taken by Ashley Weeks Cart. Click the image for the link

Penelope. Taken by Ashley Weeks Cart. Click the photo for the link

Of all the things her girls have already learned on the farm, she hopes that they will always have a respect for their food and the cycle of life. Both have already experienced the loss of a family pet they cherished and loved and they know where the food on their table comes from.

“We don’t shelter them from this, and they have a very thoughtful and honest perspective on death and life (for their age). I love that they understand that our Thanksgiving turkey comes from a turkey farm and must be killed before we can eat it for dinner. It’s not just some plastic wrapped lump from the grocery aisle.

Taken by Theron Humphrey. Click the image for the link.

Taken by Theron Humphrey. Click the photo for the link.

They know the sweetness and joy of picking blueberries right off the bush. They understand that maple syrup comes from the veins of a maple tree as they themselves have collected the sap and watched it boil down into that sugary delicacy. They’ve hand turned apples to cider. They’ve weeded and sweat and and pulled fresh carrots from the ground. There is something so simple and yet so very important from these lessons that we get to make a part of their everyday.”

Ashley’s best advice for working parents (whether it’s in or outside of the home) is to carve out time for yourself. She likes going to the gym or for a run or a walk once a day. It’s not only good for her physical health, but it’s good for her mental and emotional health as well. She also loves crafting, and shares many tutorials on her blog.

Turning apples into cider. Taken by Ashley Weeks Cart. Click the image for the link.

Turning apples into cider. Taken by Ashley Weeks Cart. Click the photo for the link.

“I have trouble sitting still, so I build in crafts and projects to any free time I may have on a weekend or evening. I love working with my hands, and it’s fun to be able to involve my children in the projects when possible.

Mostly, I would be happy to spend my days knitting and listening to audiobooks – but it’s good to mix it up. I learned to quilt last year, and that is a dangerously wonderful, time-consuming hobby. I hope to be able to do more of it when my children are older – as it also demands a lot of stuff and space (iron, cutting table, sewing machine, etc.) whereas knitting I can keep in my handbag for a down moment waiting at the doctor’s office or pharmacy, etc.”

Photo by Ashley Weeks Cart. Click the photo for the link.

Photo by Ashley Weeks Cart. Click the photo for the link.

In the future, Ashley hopes to expand her photography portfolio and hopes to capture more maternity and childbirth moments. She wants to master tomato growing, to include alpacas or other fiber animals in their farm family so she can spin her own wool and she wants to bake a truly authentic loaf of French bread. Her favorite thing about everything she does is the impact it makes on other people.

“My favorite moments happen when a reader emails me to say that something I’ve written or shared has touched them in some way, either by making them feel not so alone, or validating their feelings, or even getting them to think about something in an entirely new way. Those emails send me over the moon.They bring me so much happiness.

Sugar. Taken by Ashley Weeks Cart. Click the image for the link

Sugar. Taken by Ashley Weeks Cart. Click the photo for the link

And with the photography, I love getting feedback that I’ve captured a client or their family in a way that really represents them. Getting positive feedback on my work keeps me motivated and makes me feel like I am making a difference (however small) in my community.”

And as for the impact she has felt from her children, and life on the farm:

Picking strawberries. Taken by Ashley Weeks Cart. Click the image for the link.

Picking strawberries. Taken by Ashley Weeks Cart. Click the photo for the link.

“There are SO many ways that motherhood has changed me, mostly it has given me deep respect for my own mother and the  mothers around me as I am so acutely, personally aware of the challenges, joys, heartbreak, and perspective that motherhood brings. It’s humbling and inspiring and I am so very grateful everyday that I get to call myself a mother to my little girls. It’s the hardest thing I’ll ever do, yet I am eternally grateful that I get to have this kind of experience and perspective and love in my life.

And the farm has connected me to life beyond my family in really meaningful ways. From the flowers to our vegetable gardens to our chickens, I am tuned in to the life cycles and seasons of life on the farm. I recently read “Animal, Vegetable, Miracle” by Barbara Kingsolver (everyone should read it!) and it has really inspired me and further enforced in me why James and I made the choice to buy this home and raise our girls this way, connected to their food and this place.”

Painting by Rebekka Seale. Click the image for the link.

Painting by Rebekka Seale. Click the image for the link.

You can read Ashley’s blog Blog A La Cart to find out more about raising a family on a farm, and you can also view her portfolio there. And check out her video about life on the farm! If you want to hire Ashley to take your photos, you can e-mail her and you can connect with her on Facebook, Instagram and Twitter.

If you are an awesome mama or you know one and would like to be featured in this series, don’t be shy! Leave me a comment, e-mail me and connect with me on Facebook, Twitter, Instagram, Google + and Pinterest.

Respect Your Mother – A Fundraiser

Respect Your Mother

Quite some time ago, I happened upon Out of the Dark – a nonprofit in the UK where volunteers work with underprivileged kids to restore old furniture. The furniture is then sold online and the proceeds go back to the charity. Pretty awesome idea. I was so inspired by this, that I decided to bring it to Sacramento.

Luckily, I have volunteered for Vox – a local nonprofit art studio – on a fundraiser before, and I love the people behind it. I told Eric, one of the directors, about my idea and he loved it. We decided to get a fundraiser going to support the program, and there, Respect Your Mother was born.

Since Vox is near the closing of their brick and mortar and concentrating on working more in the community and supporting different local charities, this is the perfect time to reach out to another nonprofit. So we are working with another amazing local nonprofit Sol Collective, and the fundraiser will be held there.

The fundraiser will be held May 10, and we are even doing a couple things before the event:

  • Clothing Drive – We are working with California Clothing Recyclers to hold a clothing drive where people are encouraged to donate a large bag of clothing and/or linens at any of our participating locations. Those bags will be picked up by California Clothing Recyclers to be recycled, and the money earned will be donated back to our Charity.
  • Online Fundraiser – We are planning an online fundraiser for the week of May 4 – 10 and we are hoping to work with different eco-friendly online businesses to raise money for Out of the Dark, since they inspired this program. I haven’t worked out all of the details but I’m hoping to do something where people could purchase something and then enter a code for the proceeds to go to Out of the Dark.

At the fundraiser, we are hoping to have ten pieces of furniture that have all been painted by local artists and will be auctioned off. There will also be a raffle with goodies and gift cards from local businesses. We’re looking for ten eco-friendly vendors who want to purchase booth space for $25 to sell their goods and we’re hoping for an acoustic musician or two.

I’m still working on getting all of the information and graphics out, but I’m feeling really good about this event. I hope this program will succeed, because I would love to be able to work with kids on creating beautiful pieces from unwanted furniture. I think it’s so good to teach kids about working with their hands, taking pride in what they do and restoring something from start to finish.

If you would like to participate in this fundraiser, please let me know. There is lots you can do – whether you are in Sacramento, or across the globe. I will be posting more information weekly and you can contact me through e-mail or through Facebook, Twitter, Instagram and Google +. I will also be posting some inspiration on Pinterest so check that out, too!

Meet the Maker: Print Therapy

meet the maker

Meet Melissa, 30, and Nicholas Wert, 32 from Longmeadow, Massachusetts. They are the adorable and creative couple behind Print Therapy, a handcrafted paper expression company, and I am honored to have them as my guests today. And how perfect (and not planned at all) is it that Valentines Day is officially less than a month away.

Melissa and Nick decided to start Print Therapy while Melissa was in a hotel room during a business trip. She still works full time as a project manager and has one foot in the creative world, one foot in corporate America, as she would put it.

“After several weeks of travel (for work, not for pleasure!) and too many moments of not feeling like my best was good enough and not being able to truly stand behind my work, I called Nick and said “Dang it! We’re starting Print Therapy. For real!” A few hours later, we registered the name and had filled out all of the legal paperwork.”

Melissa has both a Bachelors in Business Management and a Masters in Communication and Information Management. She and Nick started Print Therapy a year after she got her Masters. She admits that at first it felt like a waste – paying off a whole bunch of student loans after realizing that she wasn’t all about corporate America.

Photo from Print Therapy

Photo from Print Therapy

“But when I stepped back, I realized how much they would help me run my own business and handle the non-creative portion of my work, which I love almost as much as the creating!”

Melissa says that she wouldn’t rather work with anyone else, and that the secret to their success is working in separate offices. She adds that having her husband as her business partner gives them both an understanding of all the work they put into it.

” If one of us needs to take a break or step away from it for a while, then it’s totally okay. We both know that we each love this business and want it to grow, and that we’re 100% committed to that. Nick doesn’t get on my case if I devote an entire Saturday to Print Therapy or if I fall asleep on the couch at 8pm after a long day of work. We appreciate each other for the work we’re putting in – and make sacrifices together to keep it all going!”

Since Melissa is an early riser, she is able to get a huge chunk of her work done before anyone else gets up and the neighborhood is still quiet. She makes a cup of coffee, checks her email and visits the blogs and social media sites of her favorite creative people. Then, it’s time to handle business. Some days, she works on all the of business aspects and other days, she’s creating a new design.

Photo from Print Therapy

Photo from Print Therapy

“I am a methodical planner (hence my project management background), and have had to learn that you cannot plan creativity. It’s not something you can schedule on the calendar (yes, I’ve tried), or slot in a certain time of the day. When it happens, it happens.”

The upstairs spare bedroom of their 52 Cape doubles as her office, where she says all of the white space inspires her; yet the beautiful charm and character are her favorite. She has a desk, some storage racks, a Print Therapy design board and a Yoga Dogs calendar. Her only office mate is her dog, Sawyer, who is always hard at work on his comfy bed under the window.

“The bones of the room give me  a warm and fuzzy feeling…being surrounded by color would limit my design sense.”

While Melissa does get a lot of her home inspiration from Pinterest and creative inspiration from Instagram, she is most inspired by things that are not related to stationary at all, a nod to a subject she studied in College.

Photo from Print Therapy

Photo from Print Therapy

“I studied architecture in college before switching to business, and I tend to find a lot of inspiration in different architectural pieces and in interior design.”

Before Adobe introduced the Creative Cloud, Melissa and Nick were creating all of their cards on Microsoft Word (yowza!). After watching all the Adobe TV tutorials they could handle, they now use Adobe Illustrator and InDesign for all of their designs.

“It’s opened up a new level of creativity and confidence for me. We print most of our items at home, but are slowly beginning to work with a great printing company that prints out of California. They will greatly expand what we can offer, and can help keep our prices reasonable for bigger orders.  It’s hard to let a big piece of the business go like that, but we’ve found someone we trust and really enjoy working with, so … baby steps!”

Since both Melissa and Nick work full-time aside from running Print Therapy, they don’t get a whole lot of downtime. So when they do get a chance to unwind, they will get burgers or Chinese take-out and snuggle with Sawyer on the couch and watch a movie or catch-up on their favorite shows.

Photo from Print Therapy

Photo from Print Therapy

“As much as we love working together, getting to unwind together is even better! Both of our families are about 10 minutes away, so we love getting to spend time with them, too. We also treasure dinner dates with our closest friends – whether they be out to a restaurant or home cooked at someone’s home. Quality time together is where it’s at!”

For Melissa, being responsible for it all is both the best and scariest thing about running her own business. She loves having control over every aspect of her company, but also admits that it can get a little hairy when there’s not an IT Department or a paycheck, for that matter.

“You get to know yourself pretty well when you’re the one behind it all, and you have to learn to work within your strengths and weaknesses, and to push yourself farther than you thought you could go.”

When they need to buckle down and get to work, Melissa and Nick have different ways to get in the creative mood. Melissa will turn her workspace into what she calls a “safe space” and shuts the door, turns up the heat, lights a candle and turns up the emotional music. Nick, on the other hand, revisits the 90s with his musical choices. “Method Man, Wu Tang, all of it”

Photo from Print Therapy

Photo from Print Therapy

“Nick often jokes how much I love sad music – it’s true! I feel most creative when I deeply, deeply feel something. To me, that’s the point of stationery – to put feelings into text and images that can be shared with someone else.”

And when there are simply no creative juices flowing? Melissa doesn’t force it, and just stops trying. She will start cleaning and organizing and comes back to it later. If there is still nothing, she will just start designing something and eventually the creativity will reemerge.

“Sometimes walking away is the best option though – becoming frustrated with the process certainly isn’t going to help that creativity to start flowing.”

And when there are design flops, Melissa has learned to not rush the process and to work on a design until it feels right. And if she doesn’t love it, she will not have that innate urge to sell it. And when she’s not jumping up and down to promote it…then maybe it shouldn’t be up for sale.

Photo from Print Therapy

Photo from Print Therapy

“Sometimes it’s easy to get caught up in the trends and to try to make something because you think it will sell. But, if it doesn’t fit you and your brand, good luck”

Melissa loves the familiarity of the handmade movement and community, and loves how it feels like “we’re all in this together.” She has a lot of friends who run their own small businesses, and she feels inspired being able able to purchase items that help people support families, fund an adoption and give back to their communities.

“You just don’t get that feeling from a Wal-Mart. There’s nothing better than purchasing a product you love and knowing that that maker is excited by and appreciative of every purchase coming his or her way, and is using that money to live their life. Double whammy goodness.”

She discovered Oh My Handmade! while on Twitter when she was starting Print Therapy. She checked out the website, and ultimately decided that the small monthly fee was worth all of the support she would get from the online community.

Photo from Print Therapy

Photo from Print Therapy

“Through my OMHG membership, I’ve learned that I’m not alone and that everyone struggles. Everyone has off days. No one feels like a creative successful genius 365 days a year. It’s been eye opening for me, in the best way, and has helped me better accept myself as a maker.”

While Melissa agrees that starting your own business is incredibly tiring, she also knows how exhausting it can be to work at a job that you don’t love. So, she knows this is the right path for her, and if she does have children, she hopes it will be an inspiration to them.

“Every day that I look at Nick, and the family we’re building, I am inspired to go down this path, because it makes me the happiest person I can be. That’s good for me.”

Now that they finally have their website launched (yay!), Melissa hopes to work on a Wedding collection and add more “just because” cards to their shop. “Those are my favorite to send, and to receive, so I want to offer more of those as well.” Next year, they hope to move into wholesale.

Photo from Print Therapy

Photo from Print Therapy

“I hope to inspire people to do what they love, and to not feel constrained by what they think they should be doing or by what someone else thinks they should be doing. I hope to inspire people to find a partner to share their life with that fully supports their dreams and visions.

I hope to inspire people to rescue their next pet versus buying from a breeder, because man, rescue pets are the best. But mostly, I hope to just inspire people to tell someone else how they feel about them in a way that will always be treasured. Leave a love note, send a card. However they choose, I want to inspire people to tell those they love, that they love them. I want to inspire people to send happiness; from their mailbox forward.”

You can find Melissa and Nick on their website, Facebook, Twitter and Instagram and you can order Valentines cards (like I did) and any other cards you like from their Etsy shop. If you would like to participate in this series – or know somebody who should – leave a note in the comments and on Facebook, Twitter and Instagram. If you want to be all private, you can e-mail me too!

Meet the Maker: Jess Van Den from Epheriell

meet the maker

Photo from Jess Van Den

Photo from Jess Van Den

Meet Jess Van Den, 32, from Sunshine Coast Hinterland, Queensland, Australia, who runs her own handmade jewelry line, Epheriell, and also founded Create & Thrive, an excellent resource for creative business owners. Create & Thrive has become a huge part of my research and reading for both my blog and my creative business projects I’m working on, and I’m so privileged to share her story with you.

Jess has not only one Bachelors degree, but three of them – in Science, Arts and Education. Before she decided to turn her love of jewelry making into a full-time career, she worked as a traveling Science communicator for the Queensland Museum and her last position was a Manager at a Math and English tutoring center for two years.

She got into making jewelry in 2008 and started out buying components at Spotlight (the Michaels of Australia) and stringing pieces together.

“I didn’t really have any skills, but I slowly learnt more and more – and after taking a weekend silversmithing class, my course was set!”

At first, Jess was simply selling jewelry because she had so much of it scattered around and thought “maybe I can sell some.”  Her decision to make it a career was accidental, and might just be one of the best stories I’ve heard to date. She and her husband got married in 2009 and wanted to travel around Australia in a camper for a year.

“We converted an empty courier van into a camper over summer, but I had a huge saga of dental problems at the same time that prevented us from leaving. I had no job, so I just threw myself into the biz… and, well, the rest is history as they say. We never did get to go on that trip… but we will, one day!

Beautiful earrings from the Earring of the Month club. Photo from Jess Van Den

Beautiful earrings from the Earring of the Month club. Photo from Jess Van Den

Her decision to name her jewelry line Epheriell was easy and simple, as it was an online alias she used for many years. She says it’s the mash-up of “ephemeral” and “ethereal,” meaning “lasting for a very short time” and “extremely delicate and light in a way that seems too perfect for this world,” respectively.

A “greenie” from the way back, Jess ran a now-defunct blog called Sustainable Suburbia before starting her jewelry line, so its only natural (no pun intended) that she is dedicated to finding recycled sources for her jewelry. She struggled to find sources at first, but finally found a 100% recycled silver.

“I was keen to find a recycled source. All my sheet and wire is now 100% recycled. I’d love to find a source of recycled sterling silver chain, too, but that hasn’t happened yet.”

Photo from Jess Van Den

Photo from Jess Van Den

Like many small business owners, Jess loves the freedom that comes with running her own business, but does admit that she does panic a little when business slows down a little, which fortunately does not happen to her too much anymore.

“Enough years have taught me that things always pick up again!”

After running her jewelry business for a few years, Jess decided to start Create & Thrive as a source of practical advice from people who thrived (again, no pun) in their handmade businesses. She wanted to get writers that were a part of the handmade business community and she will actually be welcoming six new writers in 2014!

Photo from Jess Van Den

Photo from Jess Van Den

“There is a lot of advice and info out there written by coaches, consultants, and marketers… but not so much written by people actually walking the talk of running a handmade business day-to-day.”

Jess and her husband, Nick, work in two rooms in a converted barn (she really is a greenie!) and her studio takes up the wall of one room. She has a desk with her computer and another desk for all of her jewelry work. She also has a soldering and buffing station outside.

She recently took a digitial sabbatical for a few days, which she credits for improving her workflow and she wrote about all the changes she is making here. She says that her routines, calendars and schedules ensure that she stays on top of everything, and even though it may not all go smoothly, she is usually able to get everything done.

Yup, that's an old barn. Crazy, eh? Photo from Jess Van Den. Credit: Paul Harris

Yup, that’s an old barn. Crazy, eh? Photo from Jess Van Den. Credit: Paul Harris

“I also have a fabulous Assistant Editor for C&T – Megan Eckman – and I don’t know what I’d do without her.”

Jess names jewelry designer Megan Auman and Business Strategist and writer Tara Gentile among her many mentors, but she can’t pinpoint where her inspiration comes from. She says that sometimes an idea will pop up fully formed in her head.

“Other times I’ll sit down with my sketchbook and deliberately doodle until I come up with something I want to turn into reality. My morning walk is always a good idea-generator, too.”

When Jess is not busy creating beautiful jewelry and motivating small business owners with Create & Thrive, she loves to read and is currently on her third Kindle. She’s mostly drawn to the indie fantasy/paranormal romance genre and science fiction, her first love. An amateur triathlete, she also runs, swims or cycles almost every day.

Her new bike! Photo from Jess Van Den

Her new bike! Photo from Jess Van Den

Photo from Jess Van Den

Photo from Jess Van Den

She and Nick also love going hiking, and traveled through all of the National Parks down the US West Coast this year. They have traveled all over the world, and Jess takes a little something from each place she has visited.

“There have been so many amazing places – each one with something unique. I loved snorkeling off the islands in Fiji; taking a helicopter ride over the Great Barrier Reef at sunset; walking the streets of Paris and New York; hiking amongst the Redwoods in California; swimming in Crater Lake in Oregon; playing in the snow in Whistler, Canada… and the list could go on. The world is endlessly beautiful and I only wish I could see all of it before I die.”

Jess says that anyone who hopes to venture into the world of silversmithing should simply “just start playing.” She recommends taking an in-person course (something you might be able to find on Skillshare) and she also recommends checking out Flourish & Thrive for the business aspect, as she says they are focused on helping jewelers grow their businesses.

Nested Necklace. Photo from Jess Van Den

Nested Necklace. Photo from Jess Van Den

Looking into the future, Jess hopes to grow Create & Thrive and to reach more people with the same mindset she has now – to give them practical information and advice to make their handmade businesses a success. When asked what she liked the most about the handmade community, she said “the warmth and support.”

“People are part of our community because they have a passion for what they do, which I love.”

She wants people to realize that they don’t have to stick with the same day job day in and day out, if it’s not something they love and enjoy doing.

If they have a passion or an idea that they want to turn into a business, they owe it to themselves to give it a red-hot go. After all, what’s the worst that can happen? You fail and keep doing that job. But if you make it work, you get the satisfaction of waking up every day knowing you’re doing something you love, following your own path. No-one’s going to do it for you – it’s up to you. If you want it, go for it!”

Entwined Oxidised Urban Eco Earrings. Photo from Jess Van Den

Entwined Oxidised Urban Eco Earrings. Photo from Jess Van Den

Find about more about Jess and her beautiful jewelry by visiting her at both Epheriell and Create & Thrive. You can also connect with her on Facebook, Twitter and Pinterest. My Meet the Maker series appears every other Wednesday and you can find out more about these lovelies by visiting me on Facebook, Twitter, Instagram and Pinterest. I would love to keep this going as long as I can, so if you know of anyone who would be a good fit, let me know!